A few years ago, I created a team of super heroes named “The Super Squad.” They had very specific, very useless powers. One of these characters was named “Stomach Face.” This is a quick drawing I did in MS Paint, to give you a general idea of what he looked like.
Essentially: his face is on his stomach.
It seems American Apparel had a similar idea. Except, instead of a super hero, their version of Stomach Face just is the face of a (possibly) dead performance artist/comedian.
Just out of curiosity: on what occasion would one wear such a shirt?